Baked to share
and enjoy

Our company
Our products

Excellent taste at great value

We are the leading private label biscuit and bread substitute manufacturer in Europe, with a rich heritage of over 400 years of expertise in delivering excellent taste at great value. Our strong market knowledge and geographical coverage along with our uniquely diverse portfolio and highly skilled workforce offer unparalleled expertise and value to both our customers and partners. Our operations encompass 32 factories, employing more than 5,000 people.

400+

years of experience in baking biscuits and bread substitutes

#1

in Europe

40+

markets presence

32

factories in Europe

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Our mission

As Europe’s leading private label biscuit and bread substitute manufacturer, we offer excellent taste at great value with a uniquely diverse portfolio of products. Our historical know-how and innovation & sustainability mindset drive us to be the best in our industry, constantly striving for excellence.

Our vision is to bake biscuits for people to share and enjoy everywhere at their leisure.

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Our values

We share strong values as Europe’s leading
private label biscuit and bread substitute manufacturer

We are accountable to all our stakeholders

We work with an unwavering dedication to ensuring reliability at each step of our value chain.

We promote integrity within our organisation

By developing open and honest relationships. Facing challenges with transparency, we are creating an environment of trust and mutual respect with our customers, partners, and employees.

We challenge ourselves to strive for excellence

In all that we do, enabling us to exceed the expectations of all our stakeholders.

We embrace the power of simplicity

In all aspects of our business, fostering a genuine connection with our employees and our customers.

We nurture a culture of teamwork

Where collaboration and solidarity empower everyone to play a part in our success.

Our products

With a rich heritage of over 400 years of expertise in delivering excellent taste at great value,

our uniquely diverse portfolio offers expertise to both our customers and partners.

Breakfast biscuits

Swedish biscuits

Cookies

Fresh Egg Waffles

Rice and corn cakes

Butter biscuits

Stroopwafels

Jaffa cakes

Sandwich biscuits

Crispbread

Cakes

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Our commitments

People, environment and taste

As heirs of a rich historical heritage of more than 400 years, we take responsibility for fostering and expanding our legacy for future generations. The importance of satisfying evolving customer needs and consumer desires is at the heart of our activities. Our goal is to make biscuits for people to share and enjoy at their leisure. As one of the leaders in our industry, we take responsibility for supporting the health of our consumers and the environmental balance of the planet.

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“ Working together in collaboration with partners, external advisors, regulators and stakeholders, we focus on maximising our long-term positive impact. ”

– Leon Taviansky, Chief Executive Officer

Join us

Do you want to work for a leading European company with a “people first” attitude and sustainability at its core?

With 32 production facilities throughout Europe, we are committed to create a winning culture where employees can work safely and unlock their full potential. We constantly drive change for the better, whether that’s from a sourcing, safety or product angle. If you want to be part of the exciting challenge of bringing tastier and healthier everyday products to the market, get in touch today!

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